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What is HoneyGrid?
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Written by HoneyGrid Support
Updated over 10 months ago

HoneyGrid is a new way for local businesses to improve ad performance through precision location microtargeting. Microtargeting is a way to use data to find and target the best neighborhoods for your campaign.

Optimizing ad campaigns can be a headache, especially for local advertisers who typically have small budgets. HoneyGrid makes it really easy. Here are some things HoneyGrid does:

  • Finds the Best Locations for Ads: HoneyGrid combines your data with ours to determine the best neighborhoods for your ads.

  • Integrates with Google Ads: You can easily apply HoneyGrid to your Google Ads campaigns.

  • Gives You Helpful Info: You can explore interesting demographics about your area like home values, incomes, and more.

Who Benefits from HoneyGrid?

HoneyGrid is ideal for local businesses and the agencies that help them advertise.

  • Dentists

  • Healthcare providers

  • Contractors

  • Retail stores

  • Restaurants, cafes, and bars

  • Real estate agencies

  • Multi-family leasing

  • Local community groups and event organizers

Setting Up HoneyGrid

  • Connect Your Data: Start by linking your existing Google Ads account and uploading a list of customers or orders.

  • Data Analysis: Use HoneyGrid to analyze your area.

  • Apply Targeting to Campaigns: Implement location targeting to improve your campaign performance.

What Makes HoneyGrid Unique?

  • Focused on Location: Unlike other advertising tools, HoneyGrid hones in on location targeting, crucial for local marketing success.

  • Data-Driven Decisions: Employs comprehensive data analysis for informed targeting strategies.

  • Rapid Implementation: Quick and easy setup with immediate impact on your advertising campaigns.

  • Cost-Effective: Efficient targeting leads to better ad spend ROI.

Whether you're a small local business or a larger enterprise looking to target specific areas, HoneyGrid offers the technology and insights to make your campaigns more effective.

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